Christmas cards

“Experience beats theory”

With this thought in mind, I began my Christmas card project in September. For inspiration, I turned to past gifts and greeting cards, which led to the creation of six designs.

As soon as I finished the first cards, I shifted my focus to selling them. Before long, I was able to offer my cards at two Advent markets, as well as in two flower shops that also presented them to their customers.

Because I made each card by hand, a period of reproduction followed, during which I sometimes produced up to 90 cards in a single week, only to sell them all just as quickly. This also included writing the messages and packaging each card.

In the end, the many long nights paid off. The cards were incredibly well received, and I had many wonderful days of sales and meaningful conversations.

I am deeply grateful for the great success of the cards and am already excited for next year.